Start with deploy impact reports. Upgrade into alerts and shared workflows.
Callra pricing should be easy to explain internally: every paid plan includes deploy impact reports. You upgrade when the team needs proactive alerts, agent-ready investigation, longer history, or more sites.
At a glance
Each plan maps to a clearer post-deploy operating loop.
Pro
Automatic deploy checks
Best for solo founders who want the first understandable deploy impact report before adding team workflows.
Growth
Alerts and shared reports
Adds proactive deploy warnings and agent workflows for teams shipping often.
Business
Repeatable deploy review
Adds more history, sites, and governance for larger teams running deploy review as a standard process.
$10 / month
1M monthly web events. $20 per additional 1M after the base allowance.
Headline
Automatic deploy impact reports for solo founders.
Best for
Best for a single owner who wants to know whether the latest ship hurt signup, checkout, traffic, or speed before adding shared workflows.
Deploy review
- Deploy impact reports
- Traffic and Speed inputs
- Manual/provider release tracking
Capacity
- 1M monthly web events
- 3 sites
- 1 year retention
$20 / month
2M monthly web events. $15 per additional 1M after the base allowance.
Headline
Alerts, shared reports, and agent workflows for teams shipping often.
Best for
Best for small teams that need proactive deploy warnings, shared investigation loops, and multiple active sites.
Deploy review
- Release alerts
- CLI and remote MCP access
- CSV export
Capacity
- 2M monthly web events
- 10 sites
- 2 years retention
$99 / month
10M monthly web events. $10 per additional 1M after the base allowance.
Headline
A repeatable deploy review workflow with more history, sites, and governance.
Best for
Best for larger products that need higher volume, multi-year history, and governed deploy review across teams.
Deploy review
- Advanced release investigation
- CLI and remote MCP access
- CSV export
Capacity
- 10M monthly web events
- Unlimited sites
- 5 years retention
Decision matrix
Compare plans by workflow, not by chart count.
All plans share the same core report. The meaningful differences are how proactive your deploy review becomes, how many sites you operate, and how much history you retain.
| Feature | Pro$10 / month | Growth$20 / month | Business$99 / month |
|---|---|---|---|
| Core report | |||
| Deploy impact reports | Included | Included | Included |
| Traffic and Speed inputs | Included | Included | Included |
| Manual/provider release tracking | Included | Included | Included |
| Release alerts | Upgrade to Growth | Included | Included |
| Workflow | |||
| Remote MCP / CLI access | Upgrade to Growth | Included | Included |
| CSV export | Upgrade to Growth | Included | Included |
| Team seats | 1 | 5 | Unlimited |
| Capacity | |||
| Monthly web-event limit | 1M | 2M | 10M |
| Overage | $20 per additional 1M | $15 per additional 1M | $10 per additional 1M |
| Websites | 3 | 10 | Unlimited |
| Retention | 1 year | 2 years | 5 years |
Recommendation
Just launched
Start with Pro if one founder needs clear deploy impact reports before adding shared workflows and alerts.
Shipping weekly
Move to Growth when deploy warnings, shared reports, and agent workflows become part of the normal loop.
Running a team
Choose Business when multiple products or teams need more history, higher volume, and governed deploy review.
Trust model
Billing is explicit: event capacity, site count, and retention are visible before checkout.
Growth and Business upgrade you from passive checking into proactive deploy review and recurring investigation workflows.
FAQ
Answers before you commit.
What am I really paying for?
You are paying for faster post-deploy review: deploy impact reports, clearer regression evidence, proactive alerts, and agent-ready investigation workflows.
Do all plans include deploy impact reports?
Yes. Pro, Growth, and Business all include deploy impact reports. The main differences are proactive alerts, shared workflows, agent access, history, and capacity.
What happens when I hit the monthly limit?
Callra pauses new pageviews and custom events after the monthly limit is reached. Upgrade the plan or wait for the next UTC month to resume collection. Speed samples continue to flow.
Can I change plans later?
Yes. Use the Stripe billing portal to upgrade, downgrade, cancel, reactivate, view invoices, and manage payment methods.
Billing rules
Operational details your finance and product leads will both ask about.
Callra counts pageviews and custom events toward the monthly limit. When the limit is reached, new web events pause until the next UTC month or a plan change.
Speed samples continue to flow even if monthly web events are paused, so every deploy can still retain page-load evidence during overages.
Use the Stripe billing portal to upgrade, downgrade, cancel, reactivate, and manage invoices or payment methods.
Revenue impact becomes part of the deploy report only when the relevant revenue source is connected. Treat the current revenue layer as directional evidence, not a full attribution product.
Start with one real deploy
Move from script install to the first deploy impact report in one workspace.
Create a site, verify the first pageview and speed sample, then connect the next deploy. The right plan is the one that keeps the deploy review loop obvious instead of adding billing surprises.